But ingrained. Takes me back to March 2009,I was waiting for a train at Cheltenham and went into the buffet and picked up a copy of the daily mail that had been left on a table. A middle aged woman came up to me and asked "Is there any news on Jade (goody)" .. I don't remember my full response but I did ask her if she was relative or friend of Jade or had any other connection with her to which she responded "no". I then asked her why she wanted to know to which she responded that "it was important news".